Ideal Client Avatars-What is that?

What is an ideal client avatar? Why do I need one? But what if I want to teach everyone?

 

Every time I teach on ideal client avatars I hear the same thing, "but I want to teach everyone?" The problem comes in that you can't market to everyone and still maintain authenticity.  Today we take a deep dive into what is an ideal client avatar and why we need one.

 

Free worksheet PDF on creating your ideal client avatar here.